When we speak of disruptive innovation, one of the examples that crops up is UBER. Even though Uber has convenience and simplicity on its side, it’s aimed at the mass market. Uber came along as an online platform for the B2C market and is undoubtedly not the solution for the B2B market who is in need of more reliable services.
Building relationships with customers is the cornerstone of a successful company and having a social responsibility can impact this relationship. Unfortunately many businesses don’t take corporate social responsibility seriously.
When using a quick go-to option when booking a transfer, you have no control or say on who is driving your staff and clients. Surely it is cheaper but their services are built around quantity of trips as opposed to quality.